Tag Archives: effective marketing plans

Why Recruitment and Staffing is Crucial to your Practice

In the context of medical practice management,  five main functions are necessary for the success of an organization.

These are:

• Planning

• Organizing

• Staffing

• Controlling

• Directing


Each of these is a crucial step to be administered for the success of a business. The collective success of all functions makes the organization stand successfully. Here we will talk about the staffing function and its importance to an organization.

Staffing basically means FILLING and KEEP FILLED the job positions in an organization Staffing function also includes the Recruitment Decision. Recruitment is the process of creating a pool of employees suitable for employment followed by selecting the prospective employees from amongst them. This is a very important aspect of the management process as employees are one of the most important assets of an organization.

They are the ones on whom the functioning of the organization depends. A good recruitment and staffing decision is extremely beneficial to an organization in the long run. Your recruitment process will also aid in the motivation of employees. This is achieved by building an impression that people have been selected because they deserve to, it really helps set standards for the organization. Most importantly an organization is free from future hassles of re-recruitment and re-staffing thus saving upon future monetary as well as non-monetary resources of the organization.

The recruitment process in an organization has three main stages. Firstly it consists of identifying the job requirements. This consists of finding out the job description and specifications, and the number of staff required to fill in the job position. The Second stage consists of building the pool of resources i.e. potential employees from which the company selects the prospective candidates. The Third and the most important part of staffing is that of selecting from among the prospective pool of employees, those who are most suitable for the organizations purpose.

The human resources of an organization are the ones on whom the proper functioning of an organization depends. By telling that staffing means keeping and keep filled, it does not mean filling up job positions just for the sake of it.

Staffing is all about having the right person for the right job.

For specialized Staffing Solutions, contact us at Grow the Practice!

Confused About Selling Your Product or Business Idea? A Marketing Plan Can Help!

A good marketing plan helps you identify and reach potential customers and convert them into paying customers. A good marketing strategy is like a true guide which gives your business the right direction to work in. That’s why many businesses also hire marketing planning consultants to get a good marketing strategy for their business.

The following points will describe why a marketing plan is good for your business.

1. A Guide to Move Forward:

Marketing planning acts like a guide for businesses on the ways to promote its products and services and reach to target customers. If done in time, marketing planning can cause drastic increase in the sales of a business.

Marketing Plans

2. Overall Integration of the Business:

Marketing planning is not just limited to reaching out people but also to plan the pricing of products and services to create an upper edge over the competitors. Thus, marketing planning integrates  management, heads of the department and marketing team of the organization.

3. Predict Future Sales:

With an efficient marketing planning a business owner can get an estimate of future sales and create work plans accordingly. This helps the finance department to create budgets and the human resources department to plan for employees accordingly.

Predict Future Sales

4. Improve the Company Product or Service:

An effective marketing plan involves consideration of even minute details of the company. It also involves comparison of quality of products and services with other businesses in the market (competitors). This helps to take a reality check of the company in terms of quality, customer interest, customer response and accordingly take measures to improve to it.

Grow your Business  Sales

Keeping all these factors in consideration helps the company grow and pursue its goals.